Meguiar’s NuR Concept Car Shows What a High End FR-S/ BRZ Would Really Look Like


Ever wondered what a Lexus FR-S would look like? Sure, Toyota has released a concept high end FR-S, complete with a more upscale interior and a unique look, but then they said it was for girls, so you can’t buy it even if it ever does go on sale. What would your friends say? Plus all that body work would just add to the price without adding to the stat sheet, so even though it looks great, it’s not all that marketable.


More along the lines of reality is the Meguiar’s NuR concept car, which has a slew of upgrades to the FR-S body, drivetrain and interior that all tick boxes on the compare vs competition page Lexus would of course carefully align to the FR-S’s strengths (maybe move horsepower towards the bottom of the page).


The Meguiar’s NuR FR-S concept car was the brain child of Meguiar’s Associate Director RJ de Vera. He told D Sport “When I first saw the FR-S concept, I was sold. The bodylines were elegant and emulated some of Europe’s exotic car styles. I got in touch with Scion and shortly after its release, we had an FR-S press car in our possession.”


It was the exotic European style that inspired the Meguiar’s NuR concept’s high end twist on the pure sports car.


“Our goal was to produce a baby Euro exotic using the capable Scion FR-S as the foundation. Every part and upgrade was carefully chosen to ensure that the overall feel of the car was clean and elegant yet striking and bold in personality. It was quite important to us that the car had a fit and finish that one could imagine coming from an OEM bespoke division. We code-named this venture ‘NuR Concept’, a hint at the European influence you can expect to see in the build.” Shoreline Motoring in Huntington Beach, California did the work to make de Vera’s vision a reality.

The Meguiar’s NuR concept Scion FR-S has a Chargespeed carbon fiber front lip, side skirts and rear spats, contrasting the Fly Yellow paint. The gunmetal racing stripe and black logos match well with the carbon fiber body kit.


The Scion FR-S Meguiar’s NuR also has a Vortech supercharger kit, as well as a performance air intake and exhaust backing up all those sporty looks.

The wheels of the Meguiar’s FR-S are the coolest upgrade. Instead of just throwing some aftermarket wheels on, the NuR FR-S has a Forgeline center lock conversion adapted from a Porsche 911 GT3 and specifically designed GA1-R wheels. Not content to let it sit at just the visible upgrades, the NuR also has Pirelli Corse system tires with specific tread patterns front and rear for maximum traction and handling. KW Variant 3 coilovers handle the FR-S’ stance and Brembo brakes with floating discs in the rear handle the stopping.


The NuR FR-S interior is subtly upgraded. At first it looks stock, but then on a second glance it becomes clear that grey Alcantara leather with yellow stitching is almost everywhere, a simulation of the leather option you’d find on a Porsche or Aston Martin. A Kenwood head unit and Phoenix Gold speakers with a custom enclosed subwoofer provide music.




Images via D Sport.

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